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Recent Posts in 'Branding' Topic

At some point in the lifecycle of almost every company, a rebrand becomes the right choice to move forward. Lots of reasons may lead to a rebrand decision.
What’s your company’s most important brand asset? I sure hope your reply was your people. I hear people categorized with buzzwords like human capital, personnel, and even FTEs (full-time employees) all the time, but none of those give warm fuzzies...